© 2017, Pilkington Competition

Sportbank in Ukraine. Who is the author of the idea?

Sportbank is for athletes and people who lead an active lifestyle. Nikita Izmailov, an investor in Sportbank, as well as the man who earned his main capital while working with Pari Match, gave some comments on the further development.

What happened?

A bank without branches, sportbank, with OxyBank as a partner, has started its work. Anyone can download the application and order a card. And it is important to highlight the main feature of the bank, which is that the client receives a cashback up to 10% on all sports goods and services.

Why is everything tied to sports?

For a long time of work we have already formed an expert opinion in working with clients, who support HLS. All desires are well understood, as well as motivation and needs.

Today there are a lot of marathon runners and athletes all over Ukraine, people who often go to the gym and buy the appropriate equipment and clothing. And the main task is to instill in people a love of sports.

How did it all begin?

Sportbank was presented only after a year and a half of an idea. It took a lot of time to prepare and discuss, also the organizational aspects needed attention. But already during the beta-testing it was clear that the client was actively interested and this theme would really be relevant.

Initially it was a small organization with 50 people. But over time, the team actively expanded and achieved the objectives not only in terms of clients, but also cardholders, i.e. occupied the market.

Founders

Dyvotech is a company that builds retail banks, credit factories and payment solutions. It's also worth noting that the collaboration involves full-service work, from analytics to technical documentation or interface design.
N1 acts as an investor, and it is the management company for 8 other projects.

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